OUR JOURNEY
In the dynamic world of beauty and wellness, experience and expertise are paramount.
FRANCOISE
Redefining the Beauty Industry
Francoise is a dynamic and visionary leader with nearly two decades of experience in the beauty and aesthetics industry. As the CEO of Pure Essentials London Clinic and Pure Essentials Academy, Francoise has demonstrated exceptional strategic acumen and an unparalleled commitment to innovation, quality, and customer satisfaction.

Our Journey So Far
ANITA
Expertly Delivered
Anita is a renowned figure in the beauty industry with a career spanning over two decades. As a VTCT instructor, Anita is known for her comprehensive teaching methods that blend theoretical knowledge with practical expertise. Her ability to simplify complex concepts and her hands-on approach have garnered praise from students and peers alike. Anita workshops are highly sought after, often featuring the latest trends and techniques in the beauty industry.

Our Journey So Far
ATHENA
Redefining the way beauty is taught
As a seasoned beauty therapist with a commitment to excellence and over fifteen years of industry experience, Athena brings a wealth of practical expertise, a passion for holistic beauty, and a dedication to empowering the next generation of beauty professionals. Skilled in a broad range of techniques—including skincare, massage, makeup artistry, and wellness practices—Athena combines technical proficiency with a nurturing, student-centred approach to teaching.

Our Journey So Far


